How to Create Backlinks in 2016- Ultimate Guide for Off Page SEO
Legitimate Ways or White Hat Options to Create Result-Oriented Backlinks for SEO
Over the years, link building has been considered as the most effective way to get inbound links to your website. While a large number of site managers choose spamming blog comment sections to procure backlinks, that is neither imperative, not productive in regard to your SEO efforts.
But more often, it is the last resort since, although there is much speculation about creating inbound links, the quintessence to really do that are hardly discussed.
In reality, link building is not that much mountainous as people talk about it. Consider like social media where if you’ve a wonderful source of great content and you can show it in front of the right audience, they’re more likely to spread it. Keeping this in mind, here is the list of powerful ideas that could help you build white hat inbound links.
What Are Backlinks / Inbound Links?
In simple words, it refers to a link coming back from another site or source to your own website. The person getting the link is the one who refers to a link as a backlink.
Backlinks or inbound links are entirely different from outbound links that originate from your website to another website and internal links that establish a connection between different pages of one website with each other.
There Are Two Big Advantages of Having The Right Backlinks :
1: They bring traffic on your website. If an individual posts a backlink to your website on his web page or blog, the audience on it might click on it and ultimately you get benefited from that referral traffic. For instance, many of you who clicked the link to my blog up there may not have visited my blog page else.
2: They help sites rank higher in search. Backlinks are meant to convey to search engines that a particular website contains insightful information on any particular subject. Therefore, the more backlinks you have from good quality, high authority sites, the better your website will rank in search engine results pages (SERPs).
A high quality inbound link always originates from an authoritative website, and employs natural anchor text. Here anchor text refers to the text copy that’s hyperlinked. Natural anchor text means you’re not just hyperlinking keywords left and right. Google is completely aware of the context of a link, so more generic “learn more” and “click here” anchor text can be just as valuable as keyword-optimized anchor text.
How to get legitimate backlinks to your website?
1: Make a Good Blog with Insightful Content :
It is always a wonderful way to get genuine backlinks. Maintain great blog content that encourage readers to naturally share its link with other people. This will organically produce inbound links.
2: Connect with Other Good Blogs on your Blog
Consider a blog like a social tool. The more you connect with others — particularly when you perform it in a consistent, result-driven approach — the more chances one of those bloggers will link back to your blog.
As it is almost impossible to cover everything on your blog, it is always recommended to link to other blogs that really contain worthy content.
3: Create Guest Blog Posts
Create a good blog post, and place it around to blogs it’d be the best match for. If one accepts, they should be ready to award you with an inbound link in the post.
4: Build Case Studies About Your Most Celebrated Clients
Not only this practice will showcase your work for your client, but they would love giving links back to your website. But to make it happen, you need to present them beautifully. This means selecting companies that have witnessed the impressive results, are enthusiastic, and understand your product or service thoroughly. It also means putting the right questions and depicting out the case study in a captivating, comprehensive way.
5: Conduct Surveys
If you carry out data collection and munching and permit some high authority sites access to the conclusions afterwards, you can be rest assured as they’ll do a favour for you in the form of inbound linking to make sure you have a great sample size.
6: Create Appealing Infographics
These days, infographics are very much popular. If you manage to design an insightful and worthy infographic, readers will link back to you as the original source. To augment the chances of getting an inbound link, it is recommended share your design with the sources you quoted, and make the embed code for your infographic feasibly handy.
7: Create Press Releases about Thought-Provoking Company News
Explore unlimited inbound linking opportunities this way by integrating it with your company’s PR activities. By creating stories around interesting company news, you can encourage readers to share them with others in the form of back links. Once you write a great press release, publish it right on your website and then distribute your releases to one of the leading newswires to attain more coverage.
8: Ask for Reviews
You can ask users of your product and industry leaders or reviewers to review latest product features you’re launching out, for instance. Not only will you get inbound links, but you’ll also procure wonderful feedback and fortify your association with those you asked to submit reviews.
9: Create Associations with other Webmasters
Solidifying your relationship with other reputed webmasters will provide new growth opportunities for great inbound link requests when future opportunities get up, and make it more likely those requests don’t fall on deaf ears.
10: Search for and Monitor your Competitor’s backlinks
Search for opportunities where you can expect to get similar links. This is indeed the best possible way to get superior quality link opportunities quite easily. It is recommended to conduct competitor research weekly or monthly to dig out new opportunities you can benefited from.
Count on various popular link analysis tools such as Ahrefs, Majestic, or Moz’s Open Site Explorer to get a list of the backlinks for one of your competitors. Then, analyze what kinds of posts are winning backlinks.
11: Embed Social Sharing Widgets
They are very much similar to CTAs like “Tweet This.” Download and install social sharing widgets and place them on your marketing content like case studies, whitepapers, eBooks, and blog posts.
12: Help a Webmaster Rectify an Error on his Site
It is more like building relationships with other webmasters. If you come across any broken links on others’ sites, let their webmasters know, and give them with a piece of your own content that would be an appropriate replacement in exchange for that broken link. Be particular, welcoming, and supportive, and this could give you an opportunity to start building a relationship with other webmasters, too.
13: Search for and Inspect Mentions of your Brand
Consult webmasters about converting your brand mentions into inbound links, but only when it’s warranted –such as when they’re mentioning data of yours, for instance. This is a strategy popularly known as “link reclamation.”
Screen brand mentions by setting up alerts employing tools such as Mention or BuzzSumo, and including keywords associated with your brand or products or services. Be sure to exclude any mentions from your own website within the alert, which you can perform in these tools’ settings.
All the above cited techniques to procure quality inbound links tend to perform really well if used appropriately.
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